Marketing Executive

Hemel Hempstead

£23,000 - £27,000

We are looking for an experienced marketing executive to work with our clients in Hemel Hempstead, a fast paced tech savvy company who work in the events industry. The role is busy and varied and they are looking for someone who is passionate about marketing.

Why would you want to work here?

  • 22 days holiday per year (plus x3 extra days to be taken over the Xmas/NY period 2019)
  • Excellent career opportunities 
  • EAP
  • Pension
  • Flexible Working
  • Walking meetings
  • Bring your dog to work day once a month
  • Lunch provided once a month to mark the end of the month

The role:

  • Prepare and deliver e-marketing campaigns using Pardot and Manage and update the email campaign calendar
  • Website maintenance of both the US and UK sites
  • Monitor and manage all things social media – managing Facebook, Twitter, LinkedIn and Instagram
  • Work with the Digital Designer to create engaging visuals for social media and campaigns
  • Design a range of collateral to support the sales team
  • Copywriting for press releases, blog posts websites, email campaigns, social media and surveys and ensure it adheres to the brand guidelines
  • Use Cision (PR platform) to ensure maximum PR exposure online & offline, to support sales and marketing activity
  • Maintain our customer database through monthly data cleanses, list segmentation and efficient tagging processes
  • Track and measure all campaign activity
  • Work on improvements to our marketing and sales collateral using design software - InDesign and Photoshop.
  • Shoot photo and video content at selected events for use on sales and marketing collateral and training materials

Requirements:

  • At least two years’ experience in a marketing role, ideally B2B
  • Experience working across a wide range of marketing areas including online, social media, PR & written communication
  • Experience using Pardot or Salesforce (or something similar) to deliver email marketing campaigns and set-up marketing automation series
  • Excellent IT skills, organised and good attention to detail
  • Experience of Photoshop
  • Driving licence is essential due to location